{"id":14137,"date":"2022-05-09T10:00:02","date_gmt":"2022-05-09T15:00:02","guid":{"rendered":"https:\/\/ghostblogwriters.com\/?p=14137"},"modified":"2022-05-10T07:03:56","modified_gmt":"2022-05-10T12:03:56","slug":"how-to-build-a-home-run-sales-funnel","status":"publish","type":"post","link":"https:\/\/ghostblogwriters.com\/how-to-build-a-home-run-sales-funnel\/","title":{"rendered":"How to Build a Home Run Sales Funnel"},"content":{"rendered":"<figure id=\"attachment_14138\" aria-describedby=\"caption-attachment-14138\" style=\"width: 123px\" class=\"wp-caption alignright\"><img decoding=\"async\" class=\"size-medium wp-image-14138\" src=\"https:\/\/ghostblogwriters.com\/wp-content\/uploads\/2022\/05\/sell-133x200.jpg\" alt=\"\" width=\"133\" height=\"200\" srcset=\"https:\/\/ghostblogwriters.com\/wp-content\/uploads\/2022\/05\/sell-133x200.jpg 133w, https:\/\/ghostblogwriters.com\/wp-content\/uploads\/2022\/05\/sell-533x800.jpg 533w, https:\/\/ghostblogwriters.com\/wp-content\/uploads\/2022\/05\/sell-768x1152.jpg 768w, https:\/\/ghostblogwriters.com\/wp-content\/uploads\/2022\/05\/sell.jpg 900w\" sizes=\"(max-width: 133px) 100vw, 133px\" \/><figcaption id=\"caption-attachment-14138\" class=\"wp-caption-text\">https:\/\/unsplash.com\/s\/photos\/sell?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Home runs are a baseball player\u2019s dream. Without it, the long slog to home base is a spasmodic campaign of leading off and dodging base players before rushing to home plate, sliding in just under the catcher\u2019s mitt. But hit a home run, and all those ordinary hurdles vanish. It\u2019s a guaranteed score.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nudging prospects through the sales funnel can feel a lot like rounding bases through a line-up of no-hitters. You\u2019re left hoping to make the sale before the prospects fall off and the game ends. Building a home run sales funnel means getting more prospects to the sale more quickly.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this article, we share top tips to building a sales funnel that draws in quality leads and propels them skillfully to the sale.<\/span><\/p>\n<h2><b>Know Your Ideal Client<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Examine your recent leads and sales. Analyze everything you know about them and look for the traits buyers have in common that are absent from the prospects who fell away. You\u2019ve just identified the traits of your ideal customers.<\/span><\/p>\n<h2><b>Create a Strong Brand<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Now that you know your ideal client, it\u2019s time to create a strong brand they\u2019ll find attractive. Remember, selling is an emotional experience. That\u2019s why this<\/span><a href=\"https:\/\/www.youtube.com\/watch?v=V5CsMJ1EsqQ\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400;\">Diet Coke ad<\/span><\/a><span style=\"font-weight: 400;\"> features a customer breaking into a dance on an empty street. Nothing about Diet Coke would make a person suddenly able to keep a beat. But Coke knows that\u2019s how their customers <\/span><i><span style=\"font-weight: 400;\">want<\/span><\/i><span style=\"font-weight: 400;\"> to feel.\u00a0\u00a0\u00a0<\/span><\/p>\n<h2><b>Share and Create Stirring Content<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Share and create content that speaks to how your ideal clients want to feel and be. Have you ever noticed that SUV commercials always show drivers enjoying the view from the mountaintop they just drove to? Most SUV owners never kick it into 4-wheel drive much less drive along an empty ocean beach. But they all want to.\u00a0\u00a0<\/span><\/p>\n<h2><b>Develop Relationships<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Just like with other relationships, building a connection takes one-on-one time. That\u2019s where your website comes in. When prospects get to your landing page, it\u2019s just you and them. Make the most of this quality time by building trust.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The trait common to all successful relationships is trust. You can earn the trust of your audience when you create authoritative content that helps them solve their problems. Your goal is to be the website your prospects visit repeatedly to get answers. That takes a lot of great content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are well over a billion websites on the internet. Yet content marketing with a one-in-a-billion website is still a top marketing strategy. Of those who<\/span><a href=\"https:\/\/www.statista.com\/statistics\/1297607\/content-marketing-effectiveness-worldwide\/\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400;\">use content marketing<\/span><\/a><span style=\"font-weight: 400;\">, 91 percent saw a positive impact.<\/span><\/p>\n<h2><b>Trigger the Deal<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">You\u2019ve zeroed in on your ideal client, spoke to their desires and developed their trust. Now it\u2019s time to close the sale.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">No matter how logical a customer seems, making a purchase is largely an emotional decision. And whether the next step is signing on the dotted line or clicking \u201cPlace Your Order,\u201d every customer will likely feel at least a twinge of the same emotion: fear.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To close the sale, you have to help the client overcome their fear. To do that, you have to identify what they\u2019re afraid of. Then offer a way to ease that fear.<\/span><\/p>\n<h2><b>Score More Sales with a Home Run Sales Funnel<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Using data about your existing customers can help you create a brand that will attract your ideal client. Your content marketing strategy can speak to your ideal client\u2019s emotions and earn their trust. With a strong relationship in place, you can score more sales without wasting time on prospects who aren\u2019t a great fit.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Home runs are a baseball player\u2019s dream. Without it, the long slog to home base is a spasmodic campaign of leading off and dodging base players before rushing to home plate, sliding in just under the catcher\u2019s mitt. But hit a home run, and all those ordinary hurdles vanish. It\u2019s a guaranteed score. Nudging prospects &#8230; <a title=\"How to Build a Home Run Sales Funnel\" class=\"read-more\" href=\"https:\/\/ghostblogwriters.com\/how-to-build-a-home-run-sales-funnel\/\" aria-label=\"More on How to Build a Home Run Sales Funnel\">Read more<\/a><\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[112],"tags":[219],"class_list":["post-14137","post","type-post","status-publish","format-standard","hentry","category-blogging","tag-sales"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Build a Home Run Sales 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